Catching up on my website analytics recently I noticed that since the new SAI website went live no traffic has been driven from the SAI website to my own website (see attached graph) compared to the period before.
My first thoughts on this are as follows:
1. Visitors to the members pages do not feel the need to move on and are satisfied with the information they are finding.
2. My members page is so bad that no one wants to find out more by clicking on my website link!
3. I really need to ensure that my members page is as thorough and well put together as possible if I want to also use the SAI website as a way of helping drive traffic to my own website.
4. Is it possible to find out how many visitors my members page is receiving?
I have also noticed that the SAI website is no longer seen by Google as an external link to my own website which is a pity as external links are important in aiding Google ranking.
I need to do more research and find out how many enquiries the new SAI website is generating for me compared to the old site.
I would say that you were doing better than average based on your stats compared to mine. I still get a trickle coming through. I guess it would be worth considering the quality over quantity of the links. I can get loads of links by posting something on twitter, but the chances of a potential client clicking through to my site are pretty slim compared to who might be clicking through from the SAI site.
This is an old thread I know but perhaps one worth looking into now. I’ll see what I can find out in terms of stats. I would be interesting to know if anyone has had any feedback from the book outside of the society at all?